Every company expects users to be happy when visiting their website. The best way to make this happen is to learn on page SEO.

Because, according to Neil Patel , the better the user experience when visiting a website, the higher the site will rank in Google rankings.

Learnmore: What is SEO and its Indicators

Although there have been many updates to Google's algorithm, things to understand about on page SEO have not changed much,

So, what do you need to learn about on page SEO? Then, is there a special portal where beginners can study it thoroughly?

Don't worry, Ayiko has it all figured out for you, really. Read more below!

On-Page SEO Learning Guide

First of all, we start first by learning tips for maximizing on page SEO. Here's the presentation you need to know:

1. Relevant and searched keywords

The first thing you should learn about on-page SEO is to always choose keywords that are relevant and frequently searched by users.

Think of Google like a professional sports team and your website is an athlete looking for a team.

In order to be recruited, of course, websites need to have good skills so that Google fans can enjoy their performance in the future.

Well, the main ability that every website needs to have is keywords with a lot of search volume, according to Ahrefs .

Therefore, every time you want to create content, first make sure the keywords you use are sought after by users.

It's easy to determine, really. You can use tools like Ahrefs or Google Trends.

2. Make sure the web page can load quickly

Next, when learning on page SEO, the thing to pay attention to is the pages on your website.

Why is that? The reason is, web pages that have long loading times will cause a bad user experience.

In fact, according to Search Engine Land research, since 2010, the speed of loading times is the main factor that can affect site rankings on Google.

Well, the best way to improve site loading performance, you can use Google PageSpeed ​​Insight.

The application will analyze the pages of your site and provide some suggestions regarding optimization.

3. Writing a descriptive URL

URL is an aspect that plays a crucial role for the quality of on-page SEO of a website.

Because, launching the Neil Patel page , descriptive URLs can strengthen web pages as search results that match the user's search query.

The trick to making descriptive URLs is not difficult, really. Just enter content keywords and create a concise wording.

4. Schematic markup to increase CTR

When learning on page SEO, the next thing you need to pay attention to is the markup scheme.

This schema can help search engines to better understand the web pages.

As a result, page rankings in search results will be higher than sites that do not use markup schemes.

If you've ever seen Google search results with star ratings, reasons, or images, then you've witnessed firsthand the effects of schema markup.

According to Ahrefs, users tend to be more interested in visuals.

Therefore, all aspects that can help website pages stand out more visually actually have a positive influence on CTR numbers.

Marketers can take advantage of many things with schema markup. They can place company locations, pictures of products, and so on.

On-Page SEO Learning Site

After knowing the four important tips above, you may still want to learn more about on page SEO.

However, what are the platforms that provide all kinds of on-page SEO material? Here I curated 2 of the best websites for you. Come on, take a look!

1. Search Engine Journal

The best choice of platforms that you can visit to learn on page SEO is Search Engine Journal or SEJ.

This one site provides the latest industry news, analysis, insights and guidance for marketers.

The main focus of their content is various things around SEO, PPC, social media, and content marketing.

SEJ regularly runs webinars on the hottest SEO topics and conducts interviews with marketing experts and influencers on the Search Engine Nerds podcast.

3. Marketing Land

The next place to learn SEO on page thoroughly is Marketing Land.

According to Dynomapper , the site has several different sections covering, marketing tech, CMO, social media, SEM, and SEO.

With so many aspects covered, Marketing Land can be a powerful medium for those who want to master all things in the world of marketing.